The Luvdup app allows users to connect with their partners, friends and family to trade, award or deduct ‘luv points’ as a reward or penalty for their actions, facilitating stronger bonds.
As a start-up company, Luvdup approached Red C with an innovate app concept yet lacked an in-house design and development team to bring their concept to life.
Red C built the innovative Luvdup app available on both iOS and Android devices, including a private feed where couples and relatives can message one another and award or deduct 'luv' points.
We created a virtual shop within the app where users can purchase gifts for their loved ones in order to win over their affections and gain 'luv' points.
Red C worked with the brand to create an innovative interface which included an interactive slider, making the app more user friendly.
The app received a positive public response as app users dubbed it as 'awesome' claiming 'I am already having so much fun with it'.
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Red-C's ability to take our brand and creative drive and run with it was ultimately what they delivered on. The expectations were set high and they nailed it.